Rocky Mountain Chocolate Factory
An international franchisor, confectionery manufacturer and retail operator in the United States and Canada. The company is based in the town of Durango located on the western slope of the Rocky Mountains in southwestern Colorado. The company manufactures an extensive line of premium chocolate candies and other confectionery products to supply its many franchise locations.
The Challenge:
Redesign of their complete packaging lineup would integrate and standardize the premium line of handmade chocolates. A more sophisticated design added to the upscale look and feel, creating a single voice and one company. In addition, a clean-up on the identity was also initiated.